Barbarossa – Marketing Book

Logo Redesign, Business Papers, Web Design, Graphic Concept, Marketing — Barbarossa City Outlet GmbH & Co. KG

Hesse's first city outlet

Hesse's first inner-city outlet center is opening in Gelnhausen near Frankfurt. For this, blocher partners and typenraum developed a comprehensive concept: architecture including the exterior facade. Interior design, corporate design, graphics and communications support go hand in hand.

They emphasize the special position of the City Outlet and above all do not lose sight of the reference to its namesake: the legendary founder of Gelnhausen, Emperor Friedrich, better known as Barbarossa.

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