Shops Magazine 113

New conception, Realisation, Proofreading and Production — 66 pages — bi-annual — Umdasch Shopfitting Group GmbH — Josef Umdasch Platz 1, 3300 Amstetten, Austria

Medium of Opinion

The Umdasch Shopfitting Group as part of the Umdasch AG is among the top names in demanding store design. The magazine Shops, which has now been given a re-launch by Blocher Blocher View, is a medium for projecting the company's own work and also for providing a view outside the box. A modern presentation was developed for the contemporary customer magazine in German and English – there's also a French-Italian version – attuned to the current corporate identity. The Umdasch Shopfitting Group's claim to a leading global position is now reflected in texts and pictures in an international biannual magazine that is the leading medium of opinion in the industry. Since 2013, typenraum has been collaborating with umdasch. Its accomplishments include Shops Magazine 150.

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